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Showing posts from June, 2024

The Growing Demand for Nutraceuticals: What Chemists Need to Know

  The health and wellness industry is witnessing a remarkable surge in the demand for nutraceuticals. These products, which blend the benefits of nutrition and pharmaceuticals, are gaining popularity among consumers worldwide. As chemists, it’s crucial to stay abreast of these trends and understand how nutraceuticals can enhance your offerings. We at Innovative Pharma are here to guide you through this evolving landscape. What Are Nutraceuticals? Nutraceuticals are products derived from food sources that offer additional health benefits beyond basic nutrition. They come in various forms, including dietary supplements, functional foods, and fortified beverages. The primary benefits of nutraceuticals include supporting overall health, preventing chronic diseases, and promoting longevity. Market Trends in Nutraceuticals The global nutraceutical market is booming, driven by increasing health awareness and the aging population. In India, the market is experiencing significant gr...